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The Year 2015 in Japan

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2015: Living Through Inexorable Change / W. David MARX

Ever since the Japanese economic miracle came to an end in the 1990s, Western analysts and critics have spewed forth lists and lists of all the structural changes Japan needed for national revival. And for two decades, leaders of Japanese government and business have mostly ignored this free advice. Honestly, why change the status quo with so little short-term cost to doing nothing? Anyone who lives in Tokyo can tell you that Japan’s slow decline can feel pretty comfortable compared to the disorder, gun violence, and crypto-fascist politics of more prosperous nations.

Yet, despite the elite’s best efforts, Japan is changing. And in 2015, those changes felt more palpable than ever. Contentious political opinions are no longer a taboo in polite society: during the debate on constitutional changes, anti-Abe slogans dangled from women’s purses on the subway. The LDP has tried to keep women in their places for decades, but Abe did a “Nixon in China” on bringing more women into the workforce (although with meager results so far). For a country once proclaimed to “hate the iPhone” and an electronics industry oriented towards gala-kei, everyone non-elderly lives on their smartphones. And even TV stations are making their shows available for digital consumption on those devices. There may be no plans for large-scale immigration, but the mass influx of tourists has internationalized Tokyo like never before. There are romanized menus and signs everywhere, and English, French, and Chinese spill out of tiny Golden Gai and Omoide Yokocho bars each night.

With the Olympics looming in five years, desperation will likely drive more rapid changes. But where there is no initiative from the top, popular movements and market forces will just step in to move things along.

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Abenomics / Noah SMITH

Like in previous years, 2015 saw an approximately equal number of media stories declaring Abenomics a dismal failure and a runaway success. Given Japan’s low rate of population growth, even a good economic performance is never going to look very impressive in headline terms. So the optimistic pieces tend to show per capita numbers, while the pessimistic ones tend to use headline. Also, optimists and pessimists tend to choose different evaluation periods — if the most recent quarter looks bad but the last six quarters have looked solid, pessimists will emphasize the latest numbers while optimists will look at the big picture.

In the end, many of the Abenomics-related op-ed pieces you read in the news say more about the prejudices of the writers than the actual Japanese economy. If you really want to know what’s going on, look for the most neutral presentation you can find — I recommend Eleanor Warnock and Mitsuru Obe of the Wall Street Journal — and make your own judgments. But always remember that Japanese economic statistics are extremely noisy, and revisions are usually very large, so recently released quarterly numbers almost never give any useful information.

Overall, Abenomics is facing a huge headwind — the slowdown in China. China is experiencing the aftermath of a stock market crash and a slow unwinding of its real estate bubble, and its economy is therefore going to have a couple years of slower growth. Japan exports quite a bit of stuff to China, so this is exerting a big drag on the Japanese economy. In fact, most of what happens to Japan these days is probably more about China than it is about Abe’s policies.

There is one area, interestingly, in which Abenomics is showing glimmers of success: the budget deficit. Increased revenues from the higher consumption tax and from higher corporate profits are putting a big dent in the primary deficit, even as zero interest rates push down interest payments. Though there may be some number-fudging going on, Japan is looking fiscally healthier than it has in some time. Of course, much more progress here is needed: taxes are going to have to go up, and payments to the elderly are going to have to be cut. But that is what happens to a country when nobody has any kids.

The Rhetoric of Abenomics / “Mr. A”

Since taking office in late 2012, Mr. Abe has touted a conceptually simple “three arrow” plan for Abenomics — work with the Bank of Japan to end deflation, enact fiscal reforms to set Japan on a path to sustainable growth, and implement structural reforms needed to enhance productivity. These dovetailed nicely with Western economic prescriptions for Japan and were therefore easy to explain to the world. The message got out to policymakers that Japan had a plan.

In September, however, after Abe’s national security legislation push sent approval ratings tumbling, the government became eager to redirect domestic attention back to the economic program. So the administration replaced these three arrows with “new three arrows”: (1) Achieve 600 trillion yen GDP in 2020, (2) Raise Japan’s birth rate to an average of 1.8 children per family, and (3) Ensure no one has to quit their job to take care of an elderly relative.

Even supporters of the administration’s aims should be outraged at the shameless inconsistency of the “arrow” naming convention. The first arrow is a sweeping and ambitious policy target, while the other two are essentially subsets of the old third arrow. The arrow analogy breaks down completely.

Since the announcement, government spokespeople have emphasized that these new three arrows “supplement” the previous ones. Even so, reworking the “three arrows” took what was once a clever and effective message for the global audience and made it confusing and forgettable.

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Sony’s Tentative Comeback / “Mr. A”

Sony had one of its most successful years in recent memory, with both revenue and profits growing. Under CEO Kaz Hirai, the company has focused on three main businesses: Sony Pictures, game consoles (the PlayStation 4 and a yet-to-be-released VR headset), and camera components (the company is famously the source of camera technology in the iPhone). This has meant significant downsizing for other businesses: the Vaio PC line was sold off in 2014, and before that, the company spun off TV operations. Thousands of jobs have been cut, and as a result, Sony is becoming a much more focused company less beholden to legacy businesses. (In a particularly insane example, Sony only announced the end of manufacturing Betamax cassettes this year!)

Sony’s success — tentative as it remains — suggests it could join Hitachi as a formerly great Japanese electronics company that was able to return to viability after painful reforms. By comparison, Toshiba is facing a massive scandal over falsified earnings and Sharp is posting continued losses. But even with this edge over its rivals, Sony may never regain the brand strength it enjoyed in the ‘80s and ‘90s — the products currently most successful do not necessarily connect back to Sony, the company.

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Yamaguchi-gumi Split / Brett BULL

Since its founding in 1915, the Yamaguchi-gumi has risen to become Japan’s top organized crime group. Boasting a membership of more than 23,000 at the end of 2014, the Kobe-based gang has its hand in all forms of crime, from prostitution to gambling to extortion.

But things hit a snag this year: 13 affiliate gangs left from underneath its umbrella at the end of the summer. The reason for the split is not exactly clear (after all, yakuza do not issue press releases), but leaks coming via investigative sources and journalists who cover the gang indicate that internal troubles about its direction and policies spurred the exodus. Adding to its problems was the formation of a rival gang, the Kobe Yamaguchi-gumi, which absorbed the renegade sects.

This has lead to worries about a gang war much like that which unfolded in the 1980s under similar circumstances that led to more than 500 arrests and dozens of deaths. This time around, police have already attributed a number of dust-ups and killings to the split, and law enforcement will spend 2016 ensuring that it does not escalate into dangerous territory.

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The Tokyo Olympic Logo Debacle / Ian LYNAM

After the Olympic Committee recalled Sano Kenjiro’s logo design for the Tokyo 2020 Olympics under multiple allegations of plagiarism, the Tokyo Organising Committee of the Olympic and Paralympic Games organized a public logo design competition for its 2020 design.

This is a clear example of speculative labor — and as an extension, the promotion of free labor and the devaluation of design as a sector of cultural production. The Olympics, a for-profit entity flush with finances and gigantic sponsors, is asking for handouts. The whole thing is based on a wildly unprofessional relationship, and the fee for the winning design is wildly under professional standards in terms of payment. But we should expect that hundreds to thousands of individuals — from laypeople to trained graphic designers — will submit logo designs to this competition.

The Tokyo Olympic logo design competition represents the further collapse of labor structures in the Neoliberal Era. It is probably just a bit of social media entertainment for many, but it is representative of something larger  —  graphic design, a relatively new sector of cultural production the name of which was only coined in 1938 —  is threatened not only by the ubiquitous accessibility of “creative” software and by contemporary notions that “anyone can be a designer.” But these notions are now being given further form by powerful global events.

Design should express the richness of our era. I mean this in terms of the visual qualities and the semantic expression with which we should imbue symbols of culture. What the upcoming Tokyo Olympic logo represents is definitely that, but not in the way that many think. This competition is a retreat from past greatness and toward a dystopian future — not just for design (and designers), but for the public as well. And worst of all, we in Tokyo are going to be stuck with this symbol for the next five years — a symbol of a crowdsourced future.

(Read more over at Medium)

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NPB Takes a Gamble / Brett BULL

Besides the move of a pitcher like Darvish Yu to the U.S., Nippon Professional Baseball rarely makes international news. This year was an exception. Near the end of the season, the Yomiuri Giants revealed that pitcher Fukuda Satoshi had placed bets on high school tournaments, as well as NPB and MLB games. An investigative panel for NPB later found that two more pitchers, Kasahara Shoki and Matsumoto Ryuya, had also wagered on games.

As Pete Rose will tell you, players are not simply accused of gambling on baseball; they are also questioned about fixed games. No member of this trio, however, played a large enough of a role on the team for such a deed. Commissioner Kumazaki Katsuhiko quashed early speculation about a yakuza connection — affirmation of which would fuel game-fixing speculation. Perhaps most interesting was the response of the police: Over the next few months, they busted numerous baseball gambling operations, most backed by crime syndicates and one involving Darvish’s younger brother.

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Dancing ban / Noah SMITH

One interesting political development was Japan’s repeal of its ban on after-midnight dancing, which dated back to the U.S. occupation. For most of the postwar, law enforcement never gave the ban much serious attention, but in recent years, police started enforcing it vigorously in many cities, probably spurred by the belated realization that people often do recreational drugs when they dance. (Who knew, right?)

After a long fight, the ban was repealed this year. A provision was left in to regulate the kind of lighting dance clubs can use, which is probably just a loophole to allow cops to continue to shake down club owners. But overall, this is a rare victory for civil liberties in Japan. It might point to a slowly liberalizing culture, or to a libertarian streak in this country that often goes ignored by foreign observers. At any rate, it also shows that even a small amount of political mobilization can pay real dividends in Japanese politics.

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Kanji of the Year / Matt TREYVAUD

The 2015 Kanji of the Year was announced on December 15th: 安 (an, yasu[i]). Although the relevant meaning here is “peace” or “safety,” virtually everyone who voted for 安 apparently did so ironically because they felt uneasy or unsafe. So why vote for 安 instead of 危 (danger) or 怖 (fear)? Probably because the biggest news in Japan this year was “Prime Minister Abe (倍) Shinzō’s … security (全保障, anzen hoshō) bills.”

More to the point, who are these people still voting for 変 “change” and 偽 “deceit,” Kanji of the Year for 2008 and 2007, respectively? Do they not realize that the only Kanji of the Year allowed to repeat is 金 “gold” and that only in Olympic years? (I feel pretty confident already about my prediction for Kanji of the Year 2020.)

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Kojima’s Departure from Konami / Brett FUJIOKA

Not even the video game industry is immune to the era’s focus on economies of scale. 2015 was complicated for flagship corporations like Konami. Metal Gear Solid V: The Phantom Pain came out to almost universal critical acclaim but the tensions between the series’ creator, Kojima Hideo, and the corporation eclipsed the installment’s success. The drama started to unfurl when Konami restricted e-mail and phone access to Kojima Productions’ senior staff. Then Kojima’s Twitter account went cryptically silent. Finally, Konami expunged its website and promotional material of any references to Kojima Productions or even Kojima himself.

Amidst this, the planned installment to the troubled Silent Hill video game franchise was cancelled. This came in spite of an enthusiastic reception from critics and fans for the P.T. (“playable teaser”). The prospective videogame would have featured Kojima and Guillermo Del Toro as co-directors with The Walking Dead’s Norman Reedus playing the main protagonist. Del Toro confirmed that famed horror manga writer, Ito Junji, would’ve been involved in the project.

Of course, some of this occurred because of changes in the video game industry. Blockbuster “AAA” videogames are delivering lower returns. Smaller scale, more subsidized properties in mobile gaming are relatively more profitable. As ridiculous as it sounds, Konami’s most lucrative intellectual properties are in pachinko.

But it was more than that: A report from Nikkei illustrated a toxic work environment in Konami’s corporate offices. Forbes seemingly credited this to the dynastic management of the Kozuki family. Things grew uglier when journalist Geoff Keighley voiced that Konami barred Kojima from accepting an award for MGSV:TPP at the VGA awards. Amusingly, Kojima passive aggressively retweeted criticisms of Konami during the ceremony.

Once his contract with Konami expired, Kojima Productions was reborn under the patronage of Sony Computer Entertainment. And now that he’s signed a non-disclosure agreement with Konami, we may never know what specifically happened between him and Konami. Kojima’s remark that his next project will be “a complete game” seems to affirm the suspicion that the development of MGSV:TPP was rushed in the past year with content left out.

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The New J-pop Upper Middle Class / Patrick ST. MICHEL

A lot changed in Japanese music over the course of 2015. The idol boom of recent years ended, replaced by a newfound commercial interest in bands. Meanwhile younger listeners turned upstart rock outfits such as Gesu No Kiwami Otome and Sekai No Owari into success stories. The gulf between mainstream Japanese music and the country’s independent scene, however, remained vast in 2015; the cramped live houses of Tokyo feel light years away from the major-label homes a train ride away.

Yet a new space bloomed in 2015, one where artists incorporating sounds rarely seen in the J-pop sphere could reap the benefits of being on a major label without sacrificing their experimental spirit. Artists such as the wonky Tofubeats, laid-back band Cero, and the sonic whirlwind of Suiyoubi No Campanella all released well-received albums and took part in activities signifying musical success — commercials, magazine cover appearances and performances on music shows. None put up huge physical sales, but each project did well on platforms more reflective of how people actually listen to music in 2015 (YouTube). And they were able to escape the vast blah-ness of J-pop’s middle class en route to prominent real estate at Tower Records and columns in fashion magazines. This new upper middle class of J-pop — left-field pop made by extremely charismatic people who clearly want to be stars — helped smuggle new ideas into the Japanese mainstream.

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All The Pretty Festivals Go To The City / Patrick ST. MICHEL

This year’s edition of the venerable Fuji Rock Festival featured a noticeable rise in baby strollers. Whereas four years ago one of my clearest memories of the Niigata gathering was an acid-ed-out Englishman running face-first into a food stall, the 2015 edition mostly left me wondering when the fest’s crowd got so relaxed and middle-aged (others noticed as well). It was a great event, but one that felt a little… older than other music festivals held across the country. Especially the ones right next to a major city.

Festivals remain the go-to way of experiencing live music in Japan, but 2015 highlighted that for these gatherings to be successful they needed to be close to a city. Not necessarily close to a sprawling metropolis — though that certainly helped, as the number of regional fests in far-off prefectures attest to — but your music gathering probably should not count on punters spending the night. The Rock In Japan festival, the nation’s largest by attendance, is a trek from Tokyo, but still possible to experience in one day. Festivals closer to cities, such as Summer Sonic and the EDM-centric Ultra Japan event, skewed younger.

The thing is, Fuji Rock wanted to pull in a younger set too. Despite the much-lamented decision to have perpetually angry dad Noel Gallagher headline the last day of the event, Fuji Rock loaded up the bill with domestic rock bands and EDM-leaning producers to attract a new Japanese generation. The problem is simple numbers — to go to Fuji Rock for all three days, most people in Tokyo or Osaka have to spend at least ¥100,000, and most likely take off two days of work to get out there. Given how glum the economic forecast looks for younger people right now, opting to wait for something a bit closer to home makes sense.

From Their Windows / Audrey FONDECAVE

If you think of a Japanese woman artist who is famous abroad, chances are Yoko Ono is the first one to come to mind. But even if she is most famous for being John Lennon’s widow, her retrospective “From My Window” at the Museum of Contemporary Art Tokyo helped show that she has amassed a legitimate body of work.

One of the most touching pieces was footage of a performance called “Cut Piece” where a young and fragile Ono has the clothes she is wearing being cut off with scissors by strangers. During the talk she gave at the opening even for the exhibition, Ono discussed more about her life than her art, sharing some of her childhood memories. She said that the Japanese would often say she was baataa kusai (“stinks of butter,” i.e. too Western).

She also talked about the influence of her aunt, Anna Bubnova Ono, a Russian violinist who married Ono’s uncle and entomologist Ono Shunichi. They met in Russia, fled the country during the revolution, and settled in Tokyo. Surprised to discover that music was taught to children only from their teen years, Anna Ono opened a music school for young children and reformed forever the Japanese musical education. Hundreds of pupils joined the school, many prestigious violinists studied there, such as the first Japanese child prodigy player Suwa Nejiko.

But this is not what Ono mentioned about Anna. She recalled the melancholy felt by her aunt in the garden of their summer house in Karuizawa while looking at the shirakaba, the Japanese white birch also known as the Siberian silver birch.

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Three or Four Interesting Japanese Books Published in 2015 / Matt TREYVAUD

My fellow amateur enthusiasts of illegible old land deeds rejoiced in 2015 at the publication of Karikome Hitoshi’s Nihonshi o manabu tame no komonjo/kokiroku kundokuhō 『日本史を学ぶための古文書・古記録訓読法』 (“Reading old documents and old records [written in Chinese] for people learning Japanese history”). Practical guides to Japanese-style classical Chinese (hentai kanbun 変体漢文) are thin on the ground, and Karikome’s book is a most welcome addition to the field. (Runner-up in the premodern Japanese category goes to the absolutely indefatigable Konno Shinji’s Sengoku no Nihongo: Gohyaku nen mae no yomu/kaku/hanasu 『戦国の日本語: 五百年前の読む・書く・話す』 (“Sengoku Japanese: Reading, writing, and speaking five hundred years ago”.)

It would not be a list of Japanese books without a lightly edited transcript of two guys rapping about their respective specialities, and in that slot this year we have Takano Hideyuki and Shimizu Katsuyuki’s Sekai no henkyō to haadoboirudo Muromachi jidai 『世界の辺境とハードボイルド室町時代』 (“Hard-boiled Muromachi period and the edge of the world”). The premise: Muromachi-period Japan (1336-1573) was kind of like modern-day Somaliland.

Finally, consider Urata Kenji’s Mikan no Heisei bungakushi: Bungeikisha ga mita bundan 30 nen 『未完の平成文学史: 文芸記者が見た文壇30年』 (“An incomplete history of Heisei literature: 30 years of literature as seen by a book reviewer/reporter”). Almost six hundred pages drawn from twenty-eight years of notes and interviews. Sample section title: “The age of Haruki and Banana.” I bet a lot of other publishers wish they’d thought of the “incomplete” thing too.

The Last Copyright Day? / Matt TREYVAUD

The draft agreement of the TPP released in November requires parties to have copyright terms of “life of the author + 70 years.” Japan’s current rule is “life of the author + 50 years,” so if this change were made to Japanese law in the next couple of years and applied going forward, no new works would enter the public domain until the mid-2030s. Actually, the most likely outcome would be that no new works enter the public domain unless and until the entire idea of copyright is overhauled or abandoned — 20 years is plenty of time for major IP holders to organize the next extension. There is a real chance that one of the next few New Year’s Days will be the last one on which Japanese works ever enter the public domain.

The question, as raised on the Aozora Bunko Blog, is whether this will be applied retroactively. Works by authors who died more than 50 but less than 70 years ago are currently in the public domain: Will they stay there? This is an idea that tends to be dismissed as ridiculous and impractical fear-mongering, but, well, Golan v. Holder, right? I suppose all we can do is hope that enough big Japanese publishers have enough big investments to protect that they agree to lobby for non-restoration as a bloc.

Some Great Manga in 2015 / Matthew PENNEY

One-Punch Man 『ワンパンマン』 looks to be on the cusp of enjoying Titan level success outside Japan thanks to a spirited anime adaptation. The manga is among the handful of series I find myself most looking forward to: a parody of fighting manga that might just be the best fighting manga in decades.

Mainstream hits aside, 2015 was a fantastic year for alternative and experimental manga. Yamazaki Mari, whose Thermae Romae had moments of brilliance before its one gag pattern revolving around a time-shifting Roman bath master went lukewarm, is now collaborating with Tori Miki on Plinius 『プリニウス』, one of the best manga of 2015. Yamazaki’s eye for historical minutiae and capricious storytelling give life to one of history’s great eccentrics, title character Pliny the Elder, while Tori’s contribution to the art brings a realist edge to the backgrounds which range from Vesuvius to Rome. Not just great manga, Plinius is great historical fiction.

The half-revealed horrors and alien geometries of H. P. Lovecraft’s fiction have always proven difficult to bring to visual media. Recent attempts seem to have done little to distract from Cthulhu’s transition from mind-blasting aberration to plush toy and cheesy meme. A pair of works by Tanabe Gou – Maken (The Hound and Other Stories) 『魔犬』<ラヴクラフト傑作集> (ビームコミックス) and this year’s Isekai no Shikisai (The Colour Out of Space and Other Stories) 『異世界の色彩』 — exploit stunning manga black and white to bring back the creeping terror of Lovecraft’s originals. A relative rookie, Tanabe is already an expert at using light sources in the narrative — a flashlight, a lantern, a fireplace — to play with the darkness, toying with the fears of reader as well.

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The Fall of Language in the Age of English / Morgan GILES

The best book I didn’t review this year was Mizumura Minae’s The Fall of Language in the Age of English 『日本語が亡びるとき―英語の世紀の中で』, translated by Yoshihara Mari and Juliet Winters Carpenter. The Fall of Language narrates the birth of Japanese as a national language and language of literary expression, while also providing the fascinating theoretical background to the choices she made in writing A True Novel 『本格小説』, also translated by Carpenter, a retelling of Wuthering Heights which trades the moors for Karuizawa.

If you know anything about linguistics, you are not her audience. Mizumura is more concerned with the broad strokes, and to hell with the details and anyone who cares about them. If you are willing to ignore her inexactitudes and unchallenged biases, The Fall of Language is an impassioned plea for educational and societal reform to make Japanese literature vital and globally relevant again. Her description of the conditions that led to the conceptualization of Japanese literature as a national literature made me want to go back to the modern beginning, to Higuchi and Soseki, and her alternate history of the American occupation as a linguistically catastrophic event is so necessary for Anglophone readers. But in the end I couldn’t review this book because I got lost in the blinding rage that envelops me whenever someone slips into Nihongoron, and everything I wrote sounded petty and bizarrely reactionary.

I cannot recommend The Fall of Language in the Age of English to you. But I cannot stop thinking about it either. Mizumura is infuriating, but god, it is a pleasure to argue passionately about Japanese literature. And as long as that is true, Japanese will never fall.

The Inexplicable Rise of Yuzu in the U.K. / Morgan GILES

It kind of started, I think, with chef Tim Anderson’s collaboration with Pressure Drop Brewing to create a Japanese-influenced beer for his restaurant, Nanban. The resulting Nanban Kanpai was a wheat IPA with yuzu, orange, and grapefruit, and it is delicious. I was thrilled to see Nanban Kanpai on shelves — I adore yuzu, and I have always said I would bathe in it if this were not an absurdly expensive proposition in the West. And sure, for a few years there had been stories in broadsheet newspapers about “yuzu, the new superfood,” but whatever. You still could not find the stuff for love or money, even in London. But in 2015, I felt like I was bathing in it, and it turns out I am a yuzu hipster: I was into it first, before it became cool, dammit.

Now even the fast food chain Wasabi, which usually specializes in selling Japanese curry to drunk people near commuter stations, is hawking a yuzu-flavored aloe drink. You can find yuzu juice at Waitrose and Sainsbury’s. All the body wash manufacturers, from Molton Brown to Lush, are now covering Middle England in a permanent citrus funk, and nobody has a clue what to do about it or with it. Gipsy Hill’s Yuzu Japanese Pale Ale is, I’m sorry to say, a waste of good fruit. I no longer even react when an acquaintance asks if I know anything about “yuhz-ooh?”

But I am tired, and I am ready for the backlash. Bring on the inexplicable rise of sudachi in 2016.

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Mizuki Shigeru, R.I.P. / Matt ALT

Renowned manga artist Mizuki Shigeru passed away at the age of 93 on November 30th. Though he had been in fine health given his age, the loss still came as a shock. For many Japanese, Mizuki has always been there. His illustrated and animated series Ge Ge Ge no Kitaro, which centers on the adventures of spooks from Japanese folklore called yokai, has run intermittently for more than fifty years. Surprisingly for one of Japanese pop culture’s most enduring and influential creators, little of his oeuvre has ever made it into the English language until quite recently, thanks to the efforts of Montreal-based Drawn and Quarterly publishing. Perhaps wisely, they began not with his children’s fare but rather his World War II work; their 2011 translation of Onward Towards Our Noble Deaths earned Mizuki a prestigious Eisner Award the following year.

Even still, Mizuki remains one of a handful of hugely popular manga artists who is barely known abroad, even among many self-proclaimed manga fans. This makes the foreign treatment of his passing all the more interesting. Obituaries appeared in a wide variety of mainstream media outlets, including the New York Times, BBC News, NPR, and the online editions of the Wall Street Journal and the New Yorker.

The coverage was a testament to how far the appreciation of Japanese pop culture in the West has come, both in that the mass-media gatekeepers okayed these stories in the first place, and that the coverage was largely on point (with the exception of an unfortunate tendency for foreign journalists to render yokai as “ghosts,” which they are not.)

Although he played a role as Japan’s “every-granddad,” a laid-back sage teleported straight out of the early Showa era, Mizuki carefully crafted and curated this persona over years of autobiography. Much of it was in a “magical realism” vein that would be tempting to peg as Haruki Murakami-esque, if in fact Murakami was not taking a big page from Mizuki in the first place. For example, Mizuki’s monolithic multi-volume Showa illustrated history series, which includes much of his life story, is narrated by Kitaro’s mercurial yokai pal, Rat Man. Long before Mizuki’s passing, the facts of his World War II service and sacrifice, his decades as a starving artist, and his long-deserved success thanks to the yokai had become as much a part of the fabric of his manga as the characters he created. (Many readers are surprised to hear Kitaro was not one of them; though Mizuki indeed transformed the series into a mainstream success, he actually inherited it from a pre-war kamishibai “paper theater” illustrator.)

One thing left out of the accolades was any mention of the actual size of Mizuki’s fortune. Though the words “be lazy” are inscribed on his statue in his hometown of Sakaiminato, he was in fact a disciplined worker who was savvy enough of a businessman to know how to leverage Kitaro into one of Japan’s most beloved manga and anime series. Even after its success, he played his cards close. Whereas rival manga-ka trumpeted their success stories in units of tankobon manga compilation sold, Mizuki never released any sales figures for his combined works, making it difficult to rank him among his contemporaries. Television ratings and box office receipts give hints of his popularity. In 1987, the Ge Ge Ge no Kitaro anime enjoyed a 28.5 share, beating the current industry leader Doraemon and falling just a point short of the massively successful Dragonball. Meanwhile, a 2008 live-action film earned ¥2.3 billion at the Japanese box office. But perhaps due to the series’ essential “Japanese-ness,” focusing as it does on folklore, Kitaro has remained largely a domestic phenomenon while Doraemon and Dragonball have exploded into massive regional and global franchises.

In an era where military themes increasingly dominate the conversation both politically and pop culturally, Mizuki’s voice of experience and reason will be greatly missed. He was the last of Japan’s manga artists to have seen actual combat, and he always fought its glamorization by emphasizing the tedious, dirty, humiliating, and almost entirely tragic aspects of his own personal experience right up until the very end. It is a miracle he survived, but also a miracle of the modern era that so much of his work has been preserved for us to enjoy — and learn from.

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R.I.P. Nosaka Akiyuki / W. David MARX

When Nosaka Akiyuki died in December at the age of 85, most of the English obituaries focused on his 1967 Naoki Prize-winning short story about the aftermath of World War II, “Grave of the Fireflies.” Its adaptation into a Ghibli film (that reduces even the most hardened adults to floods of tears) gave Nosaka’s work a global footprint and long legacy.

But Nosaka was much more than just a memoirist on the horrors of war. He was an institution of the postwar media, with a legacy spanning across literature and pop culture, prestige and infamy.

After spending his 20s writing lyrics for commercial jingles — including the classic children’s song “Omocha no Cha Cha Cha” — he debuted as an author in 1963 with the bawdy novel The Pornographers. From there, his sunglass-marked visage could be found pontificating about contemporary society throughout the decade in youth culture journals like Hanashi no Tokushū and Heibon Punch.

So it is not “Fireflies” but perhaps his ribald short story “American Hijiki” that best represents his career. The story follows a Japanese man Toshio who hopes to impress his wife’s American host father with a sex show. In the piece, Nosaka uses sexual hijinks to connect the emasculation of Japanese men during the Occupation to his country’s slavish devotion to the United States in the postwar.

Beyond his literary fame, Nosaka also sang minor-key chanson under the name Claude Nosaka (“Marilyn Monroe No Return”), defended a dirty Nagai Kafu story in an obscenity suit (he lost), and served in the House of Councillors as part of the Dainiin Club party.The last decade, however, had been quiet. In 2003, Nosaka suffered a stroke, and while he was not completely silenced, his output suffered.


December 29, 2015

Team Néojaponisme are a-okay. Thanks for asking.

Kickstarter Campaign for Parting It Out by Ian Lynam

Kickstarter campaign for Ian Lynam's new book Parting It Out

Néojaponisme co-founder Ian Lynam launches a Kickstarter campaign for his new book.

Our intrepid co-founder Ian Lynam has been hard at work on a collection of essays about graphic design and culture for the past few years, and the project is just about to come to fruition. He has launched a Kickstarter campaign to help fund the book, titled Parting It Out, which you can view here.

It’s going to be a very Néojaponisme-esque book – our very own W. David Marx has written the introduction essay and there are a number of essays which prominently talk about Japanese graphic design past and present – some previously published here and some new.

If you look in the Updates for the project, you’ll also find the foreword for the book, as well as a link to a previously unpublished 110-page zine with an essay by Ian along with hundreds of photos of vernacular signage in Fukuoka.

There are a few other surprises, as well — the video for the campaign features a previously unreleased song from Evan of Ratatat, and the book features collaborations with design critics Randy Nakamura and Chris Ro.

Please feel free to share this Kickstarter campaign with your friends and colleagues, and if you’re feeling generous, we invite you to help back the project.


February 10, 2015

Team Néojaponisme are a-okay. Thanks for asking.

The Year 2014 in Japan

2014: Plurality Power / W. David MARX
Japan — a country that once prided itself on a “new middle mass” of “100 million middle class” — now finds its direction from passionate minority factions rather than a set of shared mainstream values. In 2014, there is no mass majority in Japan, only powerful pluralities.

The LDP won the election after no one turned out other than their solid bloc of older voters. The right-wing maintained its ruling coalition thanks to the gains of another powerful minority — Kōmeitō, a political party that mobilizes the devoted believers of its affiliated religious group. On the other side of the aisle, the minority Communists grew their numbers — enough to introduce bills to the Diet floor.

In pop culture, there were a few relics of the mass culture era — Frozen and Yokai Watch — but these shared experiences were mostly limited to children. Adults only came together to share downers: complaints about higher taxes, debates over the effectiveness of Abenomics, accusations towards imaginary STAP stem cells. (Even the year’s preordained comedy catch-phrase dame yo, dame dame is all about saying “no.”) Otherwise powerful pluralities own the culture. In music, the idol cults continue to dominate the music charts through an aggregation of splintered factions. Even without cable TV, top dramas struggle to pull more than a 10% rating.

So why try to force 2014 into a single story of “national culture”? In the place of any manufactured holistic narrative, here instead are some of the fragments that defined our year.

Abenomics / Noah SMITH
This was a difficult year for Abe Shinzō and his Abenomics program. The economy’s signals are mixed — investment has picked up, but consumption and exports are still anemic. The Bank of Japan continues to buy financial assets at a record pace, the so-called “first arrow” of Abenomics. But with employment at a 15-year low, it’s not clear what else the BOJ can do. Of course, the BOJ is certain to keep purchasing government debt, as this is the only way to maintain Japan’s interest rates at a level low enough for the still-rising government debt to be sustainable. But monetary policy’s effectiveness in terms of boosting the economy is probably near its limit.

Meanwhile, the “second arrow” — fiscal stimulus — is long gone, and Abe’s 3% sales tax hike is widely credited with sending the economy into a sudden recession. Abe could conceivably reverse course and choose to engage in a massive fiscal stimulus, funded by printed money, if the BOJ would go along. But this seems unlikely for political reasons, and with the unemployment rate already low, the effect would likely be minor anyway; there just aren’t that many more idle hands left to put to work. At this point, Japan’s best hope for fiscal policy is treading a wise and careful middle path and avoid derailing the fragile recovery that began in 2013.

As for the “third arrow” — structural reforms — Abe has proposed a large number of bold actions but failed to get them passed so far. His hope, and the hope of reformers in general, is that Abe’s political capital from the recent election victory will allow him to make headway on the TPP, labor reform, corporate governance reform, and other difficult, unpopular neo-liberal measures.

Womenomics / Noah SMITH
There is one way, however, in which Abe may already be sparking deep and lasting change. This is the area of gender equality in the workplace — the so-called “Womenomics” program. Westerners have, by and large, been skeptical that a renowned conservative like Abe could be serious about fighting for gender equality. But the idea seems to have permeated the consciousness of Japan’s elite, including bureaucrats, business leaders, the courts, and the media. Even if many of the women-boosting reforms being pushed by Abe fail, a sea change may have occurred in the mindset of Japan, Inc. Already, companies are announcing voluntary quotas for women in management positions, government ministries are creating plans to make bureaucratic jobs more female-friendly, and courts are ruling in favor of victims of “maternity harassment.”

Devin Stewart of the Carnegie Council has been conducting a series of interviews with Japanese female leaders and business leaders. There is a distinct sense that the change in attitude is real and spreading, although of course much more needs to be done. And the legal measures Abe intends to introduce over the following year — changing the tax system to encourage two-income families, ending incentives for long overtime hours, etc. — seem less likely to encounter resistance from vested interests than the other structural reforms he has proposed.

In other words, Womenomics is still in its infancy, but there are signs that it’s for real.

Kanji of the Year / Matt TREYVAUD
The Kanji of the Year for 2014 was — “tax.” Organizers and individual voters struggled to frame the choice as a reaction to a generally taxocentric year of news, but of course it really just won because everyone’s unhappy about the consumption tax rising to 5% to 8%. Reaction online has been muted and surly, suggesting that a lot of people voted for 税 because they thought they should rather than because they actually wanted it to win. It’s certainly a big comedown after the recent string of positive winners like 絆 “bonds” and 金 “gold”; in fact, there hasn’t been such a purely negative Kanji of the Year since 2007’s 偽, “deceit” (which, incidentally, made #9 this year too; 嘘 “lie” was at #3).

Shukatsu Schedule Change / Adamu KUN
For Japanese third-year university students, December is the start of the job-hunting process (shūshoku katsudō or shūkatsu in Japanese). This commences with research on companies and innumerable “information sessions” that count as pre-pre-pre interviews.

This will change with the graduating class of 2016: Companies have agreed not to begin recruiting activities until March of a student’s third year. Corporate members of the Keidanren agreed to these changes under pressure from the Abe administration, which is interested in encouraging study abroad, internships, and other initiatives that would help Japan adapt its economic model to the modern era.

As dry and bureaucratic as that all sounds, the implications are enormous — millions of Japanese college students will now have an extra six months to study, create, and live life without having to go through an overly long job search.

But let’s be clear — these changes (like much of Abenomics) do not represent a fundamental paradigm shift. In other words, measures like this are intended to strengthen the nation-state of Japan. What has not changed is the high-stakes, one-strike-and-you’re-out nature of the hiring system itself. People who for whatever reason miss out or fail to thrive within the system are effectively shut out of the best jobs Japan has to offer. Perfectly talented individuals who just happen not to fit the mold will still be relegated to the employment underclass.

Foreign Tourists Hit New High / Adamu KUN
Back in 2003, the Japanese government set the goal of attracting 10 million tourists per year to Japan by 2010. They did not make that deadline, but finally surpassed their target. In 2013 the number of visitors from overseas suddenly skyrocketed 30% from the previous year to 10.4 million and is likely to reach 13 million in 2014. The streets of Shinjuku are now clogged with (usually confused and lost) tourists.

What explains the turnaround? To be sure it happened well before plans to create better tourism infrastructure really came to fruition. Japan over the past few years has relaxed some existing barriers to visits from neighboring countries, but the weaker yen has probably done at least as much by nudging a trip to Japan into an affordable price range.

Now that the tourists are coming, it’s up to the local community to ensure they’re having positive experiences that they will tell their friends and relatives about. That includes Anglophone foreigners who live here: One of my New Year’s resolutions will be to be more proactive in helping clearly lost groups of tourists when I’m in an area I know well.

The Olympics: The Biggest Issue that Never Was / Nick DONEGAN
In 2013, Tokyo won its long-running Olympic bid on a platform of compact scale, centralized proceedings, increased efficiency, and a small budget. This year budgets ballooned from $1.5 billion to $3 billion while construction companies found themselves faced with another bidding process. The IOC asked Tokyo for a more decentralized affair and the rather-far-away-from-Tokyo prefecture of Fukushima requested a prominent role, but all the Japanese press reported on was the possible resurrection of softball and baseball as well as plans for the entertainment lineup. In 2015, however, the Olympics may become the biggest issue of 2014 that never was.

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RIP: Yakuza Film Stars Takakura Ken and Sugawara Bunta / Brett BULL
Actors Takakura Ken and Sugawara Bunta, who died this year, are among those credited with bringing the yakuza film genre to the world. Many will remember Takakura Ken from Black Rain, in which he appeared opposite Michael Douglas and Andy Garcia as assistant inspector Matsumoto (“And I do fucking speak English”). But for years before that 1987 film, Takakura had already become one of Japan’s most prominent actors. He was cast by the likes of director Yamada Yōji (The Yellow Handkerchief) and appeared in a number of hard-boiled flicks by studio Toei in the 1960s (A Fugitive From The Past). His passing in early November narrowly preceded that of Sugawara Bunta, who rose to fame in the 1970s through Toei’s post-war Battles Without Honor And Humanity series. Directed by Kinji Fukasaku, the films and Sugawara’s performances are frequently praised — notably by Quentin Tarantino — for projecting a realistic look at the underworld onto the screen.

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An Obsession with Obscenity / Brett BULL
Japanese law enforcement repeatedly made headlines with its enforcement of Article 175 of the nation’s Penal Code, which restricts the sale and distribution of obscene materials (usually meaning renderings of non-obscured genitalia). On two occasions, Tokyo police arrested artist Igarashi Megumi (aka Rokudenashiko) for distributing image data of her vagina and publicly displaying a plaster replica of said organ. In Nagoya, police pressure forced an Aichi prefectural museum to cover up private parts in photographs of nude males contained in an exhibition. On the Internet, contributors to the video site FC2 Live came under scrutiny twice for streaming live porn segments without the use of a mosaic.

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The End of Pink Japan / Brett BULL
1960s-era adult entertainment is in true decline. The Kantō area lost two more “pink” film theaters (one in Tokyo’s Shimbashi, another in Tochigi), leaving the number of theaters dedicated to the soft-core genre now at only 50 nationwide. Four decades ago, there were more than 1,000 venues. Things started to go downhill since the arrival of home video in the 1980s.

Another blow to anachronistic eroticism was the bankruptcy of legendary Rokku-za strip theater in Asakusa. Founded in 1947, the theater, which utilizes a stay-all-day for one price system, has hosted performances from a number of popular porn stars. News reports indicated that the theater has suffered from a substantial drop in attendance over the past decade. Given that the core demographic for both pastimes is the middle-aged male, Japan’s ageing population does not bode well for the survival of either.

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Yokai vs. Yokai / Matt ALT
2014 may have been the year of the horse, but as far as the media industry was concerned it was the year of the yōkai — Yōkai Watch, to be precise. Often hailed as the “next Pokémon,” the series centers on a young boy who is able to see and harness monsters from Japanese folklore. As of December 2014, Yōkai Watch swept the worlds of video games (with five million copies sold of the latest installment “Yōkai Watch 2”), manga (it won the 38th Kodansha Manga Award), and toys (raking in 10 billion yen in sales while forcing Bandai-Namco president Ishikawa Shuko to convene a press conference to apologize for shortages.) But perhaps none of these victories was as symbolic as that of Yōkai Watch: The Movie. It opened domestically in mid-December and promptly trounced Disney’s Big Hero 6 — the antagonist of which, ironically enough, just happens to be named Yokai.

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Meet The New Cool Japan, Same As The Old Cool Japan / Patrick ST. MICHEL
It was a good year for Japanese pop acts going viral through checking off all the classic “weird Japan” boxes. Idol-pop-meets-heavy-metal trio Babymetal’s “Gimme Chocolate!” racked up millions of YouTube views, and that momentum helped land shows in North America and Europe. Lady Gaga then invited the group to be the opening act during part of her North American tour, as was the Vocaloid avatar Hatsune Miku. In 2014, that holographic singer also performed on the Late Show With David Letterman, leading to a rush of tweets from confused regular viewers wondering what anime was doing on their TV.

Both achieved the same sort of gawked-at success in the West that many other Japanese media entities have managed in the YouTube age, one where the sheer WTF-ness of something (context be damned) surpasses actual appreciation. And it went the other way, too — Western artists such as Clean Bandit and Pharrell Williams used Japan and Japanese pop culture as backdrops for videos they released this year. As did Canadian singer Avril Lavigne, who found herself in hot water after her Harajuku-centric clip for “Hello Kitty” was accused of cultural appropriation.

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Idols Actually Aimed At Women / Patrick ST. MICHEL
Up-and-coming idol-pop groups have appropriated nearly every subculture over the last few years. EDM club kids? Yep. Slightly chubby women? You bet. Steampunk? Sure, why not. Yet one of the year’s best selling outfits succeeded with a far more obvious theme — marketing to actual women instead of men. E-Girls, a 27-member-strong supergroup, signed to Avex, technically serving as the all-woman version of EXILE (hence the “E”). The group was a constant name on both the Oricon Charts and various digital rankings, and of course, an advertising staple.

Taking cues from the more mature-leaning groups in Korea, E-Girls presented an image and music that tried to relate to actual women rather than offer up an unsettling fantasy version of girls for male consumers. A poll late in the year found that they were the most aspirational idols for women in Japan. Nothing highlighted this better than the video for their top single of the year, “High School Love,” whereas dozens of idol units donned uniforms and played up the kawaii in a school setting, each member of E-Girls wore something different and danced confidently without infantilizing themselves.

The Year Idol Music Became Sort of Interesting / Devon FISHER
2014’s Oricon singles chart was entirely devoid of surprises, the top 50 almost wholly dominated by the trifecta of Johnny’s groups, EXILE Tribe and Yasushi Akimoto’s ridiculous girl groups, but in the margins of Japan’s idol-obsessed music culture something interesting happened. Exemplified by EXILE Tribe’s K-pop inspired E-Girls and the newly reconfigured Morning Musume ’14 (such a departure from previous generations that Hello! Project management saw fit to add the year to their name), all of a sudden the idol group sound was taking in influences from the Occidental realm of EDM; apparently the expiration date on the Onyanko Club sound has finally been reached. Yasutaka Nakata’s production for Perfume, once a dramatic departure from the ordinary, now no longer sounds all that far-off from the mainstream, and idol groups are all the better for it. If idols are going to completely dominate the realm of popular music anyways, might as well make sure that music is at least somewhat fresh.

Parupaganda / Ian LYNAM
On July 1, Prime Minister Abe announced a decision to reinterpret the Japanese constitution, allowing the Japanese military to support allied nations under attack. In short, this monumental reinterpretation legalized Japanese rearmament, outlawed by the post-war constitution. Within hours of the decision, a YouTube video featuring AKB48 Team A member Haruka “Paruru” Shimazaki (島崎 “ぱるる” 遥香) appeared online encouraging citizens to join the Japan Self-Defense Force (自衛隊).

In the Realm of a Dying Emperor / Jason G. KARLIN
Johnny Kitagawa, the founder and president of the talent agency Johnny & Associates (hereafter Johnny’s), is approaching the twilight of his control over the male idol empire he created. Since Johnny himself appears to be averse to anointing a new president, a succession dispute emerged within the organization and intensified in 2014.

Johnny’s realm is now divided between two factions. One is led by Julie Keiko Fujishima, who is Johnny’s niece. Her faction includes the groups Arashi, TOKIO, V6, and Kanjani Eight, among others. The other faction is headed by Iijima Michi, who has managed SMAP since their creation. Her faction consists of SMAP, Kis-My-Ft2, Sexy Zone, and A.B.C-Z.

In 2014, conflict between these two factions has grown so intense that is creating headaches for Japan’s networks and television program producers. Groups under Fujishima and groups under Iijima almost never appear together on the same music or variety shows. While not uncommon between rivaling labels, this degree of internal competition is unprecedented.The Japanese advertising and entertainment industries yearn for the coronation of a new empress.

Boyz Be Sexy / Jason G. KARLIN
On July 15, 2014, fans of the five-member Johnny’s idol group Sexy Zone were devastated to learn that the group would be re-organized into a three-member unit. Management split off the two youngest members to form a new group called Sexy Boyz.

Sexy Zone was born from disaster. The formation of the group originally was scheduled to be announced in May 2011, but due to the Tohoku earthquake and tsunami, the group’s debut was postponed until late September 2011. At the time of their debut, they were the youngest group in the history of Johnny’s idols — the average age of the group’s members was 14.2 and the youngest was only 11. Though more than a few eyebrows were raised about the group’s naming, Johnny Kitagawa responded to criticism by explaining that he wanted “less beautiful boys (bishōnen) and more sexy.”

The two former members of Sexy Zone were combined with six members of Johnny’s Jr. to form the new eight-member idol unit called Sexy Boyz. Before the announcement of Sexy Boyz, an Internet search for the group’s name returned numerous blocked sites that would trigger browser warnings. Today, thanks to Johnny’s, a search for “Sexy Boyz” now safely leads to fan sites and news regarding the group’s activities.

Comedy Band Makes Salient Point / Patrick ST. MICHEL
Popular four-piece Golden Bomber is an “air” band (they pretend to play instruments live while a pre-recorded track plays) best summed up as the “clown princes of contemporary J-pop.” At this year’s Rock In Japan festival, they spent more time on gags and coating themselves in blue paint than performing. Yet Golden Bomber made one on-the-nose point this year — capturing the growing exhaustion with Japanese music promotions. For their August single “Rola No Kizudarake,” the physical single came with plain white cover art, and lacked any of the bonuses that have become a staple of Oricon-topping acts such as AKB48 and EXILE. It was a deliberate “specialization in music” experiment, one which found member Kiryuin lamenting how the current J-pop landscape moves the focus from the music to promotions such as handshake events. Many online agreed with him, and the single debuted at the number-two spot on Oricon… bested only by an EXILE single packaged with tickets to a “high touch” event.

2014_Indie_music

Indie Music / Ian MARTIN
While 2014 was a typically dire year for J-pop in general, it was a marvelous year for brilliant Japanese music of absolutely no broader pop-cultural significance. Fukuoka quartet Hearsays’ In Our Time mini-album was seven cuts of the most gorgeous, shimmering, spine-tingling indiepop imaginable, while Oversleep Excuse’s Slowly Better was steeped in fragile, heartbreaking melodies, and Luminous Orange’s Soar, Kiss the Moon veered thrillingly between Stereolab-esque sophistipop, richly textured shoegaze, and intricate prog/math rock.

2014 also saw a blitzkrieg of raw, discordant postpunk/no-wave/skronk/junk with Panicsmile’s Informed Consent, synth-punk duo Hangaku’s raucous self-titled debut, an even more ferocious temper tantrum of a debut (also eponymous) by early Boredoms-style junk noise band Halbach, The Mornings’ Idea Pattern, Sonic Youth-influenced Nagoya band Free City Noise’s Leaving and Otori’s electrifying I Wanna Be Your Noise. On a rather more eccentric note, Tochigi-based duo Teashikuchibiru’s wonderfully titled Punch! Kick! Kiss! was easily the year’s best violin-and-acoustic-guitar-based folk/new wave/hip hop crossover album, and Umez snatched the prize for best J-pop/machine noise hybrid garage-punk (there’s more of it around than you might think).

Impressive albums also emerged from new wave old timers Convex Level, Sapporo-based indie-folk act Hasymonew, Fukuoka math rockers Macmanaman, intricately-worked Nagoya guitar pop trio Crunch, Tokyo new wave/krautrock band Buddy Girl and Mechanic, rounding off an abundant harvest of wonderful, weird, discordant, delicate and beautiful music with no commercial prospects whatsoever.

Twenty-five Years of Flipper’s Guitar / W. David MARX
In August 1989, Keigō Oyamada and Kenji Ozawa’s band Flipper’s Guitar released its first album Three Cheers for Our Side, unwittingly launching the Japanese music genre known as Shibuya-kei. I wrote in detail about four key Flipper’s Guitar songs over at Memories of Shibuya (one, two, three, four), but what is interesting to me is the degree to which Flipper’s Guitar introduced so many diverse influences to Japanese music… only to have them all be erased 25 years later. Nothing in the world of J-Pop now sounds like Shibuya-kei. The other thing is how far the bar has dropped: J-Pop is so domestically-oriented and incestual that we’re breathless when someone adds something vaguely Skrillex to the mix. We should not forget that Shibuya-kei was not just “Western music made by Japanese people” — it was obscure Western music made by Japanese people.

Shibuya-kei’s Quiet Comeback / Devon FISHER
With the scene having been kept on life support for most of the last decade, it seemed unlikely that the once-trendy sounds of Shibuya-kei would ever be making a comeback. But with Tower Records in Shibuya affecting a revival through their own T-Palette Records label, Shibuya-kei artists who had long since gotten used to irrelevance are making surprise appearances on the pop charts — penning songs for idol groups such as Negicco, granted, but nothing’s perfect. Old standbys such as Cibo Matto and Buffalo Daughter came out with albums this year, the former marking 15 years since the group’s previous full-length. A new generation of musicians are seeking credibility through posing with Maki Nomiya for instagram selfies, Yasuharu Konishi has his own idol group with the model duo Nananon, and little by little the best thing about Japanese music in the ’90s seems poised to reclaim its former glory. Perhaps Cornelius might even start writing “songs” again.

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Manga of the Year / Matt TREYVAUD
Unita Yumi’s Aomiyuku Yuki 2 (「青みゆく雪」, 宇仁田ゆみ) is the long-awaited second (and final) volume of a story she began serializing in 2009. The title is an untranslatable pun on the names of the two lead characters, college students Sei (青) and Yukiko (雪子). Sei is the best and most honest representation of an adult learner of Japanese language that I’ve ever seen in a comic book. Instead of stereotypical tics or katakana “desu”s, Unita gives him a genuine, recognizable L2 Japanese of his own. Volume One ended with a cliffhanger: Can love overcome a language boundary? Volume Two adds an intra-Japonic twist to this question and then stands back and lets the characters sort it all out.

Old-Timey Album of the Year / Matt TREYVAUD
I’m not going to make any claims for its status as great art, but I didn’t run across another album all year that was as much fun to listen to as “Nee kōfun shicha iya yo”: Shōwa ero-kayō zenshū 1928-1932 (『ねえ興奮しちゃいやよ』 昭和エロ歌謡全集 1928~32), a compilation of “ero[tic] kayō” from the early Showa period. Erotic march enthusiasts especially will want to pick this one up, as it includes not only the “Ero March” but also the “Ero-ero March.”

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Popular Reference Work of the Year / Matt TREYVAUD
Kinsui Satoshi (金水敏) has been working the yakuwari-go 役割語 (“role language”) beat for more than a decade now, exploring why fiction is full of old professors calling themselves washi and rich young women exclaiming yokutte yo even though no-one has said those things in real life for decades. The Kinsui-edited Yakuwari-go shōjiten 〈役割語〉小辞典 (“A small dictionary of role language”) is aimed squarely at a general audience, and as such, offers only very brief summaries of the sociolinguistics of gonsu, batten and the like, but this also allows it to fit in more citations from fiction and manga.

The End of Gyaru Magazines / W. David MARX
Last year I admitted being wrong about a “permanent gyaru dominance” in fashion. Japan’s famously gaudy women have been slowly disappearing from Shibuya, or more likely, showing up in front of 109 in completely reasonable clothing. This year, the End of Gyaru became conventional wisdom with the closing of core publications egg, Koakuma Ageha, and BLENDA.

The demise of the first two came after the publishers ran into major financial trouble. BLENDA, on the other hand, is part of more established Kadokawa Haruki, but even it went away. One can imagine that the decline of actual gyaru has gutted the advertising budgets of gyaru-targeting businesses. International luxury brands have to advertise somewhere, so the existence of LVMH guarantees that there will always be a Spur or Brutus. But subcultural magazines live and die by the health by the smaller scale businesses that cater to them. They go down with the whole ecosystem.

That being said, magazines are not necessarily required for youth culture anymore, especially for the so-called “delinquent subcultures.” The gyaru are no longer in Shibuya, but they’re out there. After merging with yankii in the late 1990s, the gyaru style is primarily a provincial one, and we can imagine strong gyaru communities, heavy make-up, and bright pink, crystal-studded tracksuits outside of the capital. And maybe things are not as dire as they look: Koakuma Ageha is coming back. Japan’s thousands of kyabajō still need style guidance.

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Comme des Garçons and Frozen / Team NÉOJAPONISME
A few weeks ago, Sam Byford of The Verge tweeted this photo of Comme des Garçons’ Aoyama flagship store — with illustrations of Elsa and Anna on the window — and asked, “ummm what has happened to comme des garcons.” Yes, Kawakubo Rei’s fiercely avant-garde brand has made a Frozen collection. From the nicest, least critical, “Hey, Adrian, let’s stay friends!” perspective, CdG does these kinds of collaborations all the time with mass market brands — H&M, Speedo, Nike, Fred Perry, The Beatles, Star Wars. But Frozen? Is Kawakubo Rei trying to prove that she can place a halo of coolness on anything in the entire world? For 2015, we hope that Comme des Garçons the company — once a paragon of experimental apparel — can locate some more inspirational standards in collaboration partners. The world does not need Hypebeast pages on CdG x Duck Dynasty, CdG x AXE Body Spray, CdG x Maeda Atsuko, CdG x Liberal Democratic Party, etc., etc….

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Azuma Hiroki Goes Global / Brett FUJIOKA
In the world of Japanese criticism, Azuma Hiroki’s new book, General Will 2.0: Rousseau, Freud, Google, received an English translation. The book takes a look at the ways social media could potentially reshape (or rethink) modern democracy in the near future. In Japanese, Azuma published another book on a similar subject matter — “Dark Tourism.” The work received air time on Japanese television and attracted attention from video game developer Hideo Kojima.


December 29, 2014

Team Néojaponisme are a-okay. Thanks for asking.

The Year 2013 in Japan

2013: A New Hope / W. David MARX
This website shall reward no high fives to Prime Minister Abe Shinzō (especially after his Yasukuni visit), but we will admit that the Abe Regime Redux successfully implanted a hypnotic suggestion, both in Japan and overseas, that the Japanese economy may be heading towards its long-awaited recovery. Looky, looky — the Nikkei cracked 16,000! Of course the skepticism index grows in parallel. Normal Japanese people suspect that the Abenomics momentum will not deliver higher wages, and herein lies a threat of serious sugar crash. At no time was the air more pessimistic about the future than in the mid-2000s when people heard constantly in the media about a “growing economy” and yet saw no changes in their bank accounts.

Putting aside Abenomics, however, there were some exciting hints that Japanese society is under transformation. Between Fukushima and the abominable new secrecy law, there is real potential for a semblance of political debate returning to popular culture — even if the mainstream media refuses to be the host. The rise in smartphones and web literacy means that the Japanese Internet may soon become a true reflection of the national experience rather than an exclusive meeting ground of anonymous, angry, right wing-sympathetic idol-lovers. And Puzzle & Dragons and Line are not just hit apps: the companies behind them are answering Japan’s long call for more entrepreneurs.

Times remain perilous, but fortunately, with less faith in the establishment, the Japanese people are striking out to save themselves.

Economics and Politics / Noah SMITH
Abe has been riding the wave of popularity from Kuroda Haruhiko’s program of monetary easing, but the success of that policy is mainly just a rebound from the deflationary hole which Japan dug itself into after the 2008 crisis. To boost growth in the longer term, Abe is going to need to tackle the thorny issue of structural reform, which he is unlikely to do, given the havoc it will wreak on the Japanese social contract.

Meanwhile the Japanese opposition is splintering once again. This is only natural; the LDP has a nationalist ideological core that keeps it glued together, while Japan’s liberals have no such central idea or group around which to coalesce — especially after a defeat. As long as liberalism has no central organizing principle in Japan, the LDP or something like it will continue to reign with only short interruptions.

The Secrecy Law is a clear product of this new political order. The fragmentation of the Japanese opposition, combined with the brief spurt of economic optimism created by monetary policy, made this terrible law possible. Given the inertia of Japan’s politics, it is doubtful that this loss of freedom can be undone without major political upheaval. The only silver lining will be if the law galvanizes a grassroots liberal movement in Japan.

Kanji of the Year / Matt TREYVAUD
The 2013 Kanji of the Year was , “ring,” as in Olympics (五輪), because of course. Of course. Some voters were all, oh, you see, the much-discussed TPP promises to turn the Pacific rim into a big ring of trade and blah blah blah — come on, man. Even 五, which just means “five” and is the other half of the Japanese translation of “Olympic Games,” made it to 14th place, ahead of 税, “tax”. See you in 2020, 五!

A Shift in the Great Shift / W. David MARX
The central idea of my long 2011 essay “The Great Shift in Japanese Pop Culture” was that otaku and gyaru subcultures’ current dominance was not a cyclical trend but instead the result of structural changes in society. To wit, lower levels of youth culture consumption forced the industry to cater almost exclusively to highly-dedicated subcultural groups and ignore mainstream or sophisticated tastes.

The events of 2013 completely challenged this thesis. At some point in the last few years, the gyaru look essentially disappeared. The front of Shibuya 109 is full of women who look almost… normal. Meanwhile the once influential gyaru-o newsletter men’s egg closed up shop. Working class kids from the countryside who wore outrageous things in the past have significantly mellowed. Meanwhile the shrinking of the total youth market means that the fashion industry needs to further collapse subcultural barriers to make one big “youth culture” with very few hard edges. Kyary Pamyu Pamyu is working hard to be both Harajuku and Shibuya — although it’s unclear whether these neighborhoods will continue to signify a clear difference in fashion.

At the same time, mainstream consumers are growing tired of otaku antics, fueled in part by normal people’s looming takeover of the Japanese Internet. From here on, culture will be born on the open web and thus recenter around something other than 2ch. In this scenario, otaku will keeping demanding infantile cartoon females to soothe their psychological pain but the rest of society will no longer have to watch.

Peak AKB48 / Ian MARTIN
For years now, idol music has made a mockery of the Oricon singles charts, but 2013 was a new low, with AKB48 and their sister clones accounting for half of the top 30 singles of the year and boy bands from Johnny Kitagawa’s thousand-year reich accounting for most of the rest (Exile, Southern All Stars, and Linked Horizon were the only intruders in this idol love-in).

An AKB48 single will sell ten times an Oricon number one from other weeks, somewhat from the Dentsu-machine’s cross-marketing media saturation. The primary driver, however, remains encouraging consumption patterns among fans that have nothing to do with music and everything to do with the dutiful purchase of silicon discs as if they are character goods. The AKB48 cult has essentially gamified the groups, allowing fans to “play” through their consumption levels.

This system, however, encourages fans to see idols as their personal property, which naturally leads to terrifying penance rituals like Minegishi Minami’s concentration camp cosplay head-shaving. These rituals help keep fans engaged, but the Minegishi incident — along with Shukan Shunbun catching top AKB48 manager Kubota Yasushi having a sleepover with member Kasai Tomomi and then manager Togasaki Tomonobu merrily deploying “prostitution” as his alibi for being seen taking young girls to a love hotel — provided the weary public with some very concrete examples of AKB48’s once abstract ickiness.

The objective evidence suggests that AKB48 jumped the shark this year. Google Trends shows a very clear decline for AKB48 searches, and with the top members from the group’s glory days going solo, 2014 could be the year that consumers finally force the media-industrial complex to move on to something else. The question is, what in the world will replace them?

Japanese Indie Music / Ian MARTIN
The idols and best-of albums on the yearly charts suggest that the mainstream music market is stuck in an ‘80s-’90s fug of golden era nostalgia, but the indie scene also harked back to the old days in its own way. My Bloody Valentine’s long-awaited follow-up to Loveless gave the Japanese shoegaze scene a shot in the arm, with the lineups of the Yellow Loveless tribute album and the Japan Shoegaze Festival revealing a level of diversity (although not always of quality) that is less the scene that celebrates itself and more the scene that celebrates absolutely bloody everything.

Indiepop of a definitively ‘80s variety was all over the place as well, with groups like Wallflower, Homecomings, Elen Never Sleeps, The Moments, Ykiki Beat, Boyish, and Hearsays putting out new releases, many of whom on Fukuoka label Dead Funny Records. While the shoegaze scene tends to use the past as a springboard towards creating something of their own, indiepop is increasingly unaware of the genre’s ’80s roots and draws more from contemporary overseas acts like Pains of Being Pure at Heart, Veronica Falls, and French Films.

Other music that impressed in 2013 included Buddy Girl and Mechanic’s excellent self-titled debut as well as a magnificent new album by Melt Banana. And notably, there was a new Capsule album Caps Lock that represents some of the most interesting and promising work Nakata Yasutaka has done in years — and a welcome relief from the frequently overbearing nature of his output over the past few years.

RIP Tsutsumi Seiji (1927-2013) / W. David MARX
Why do retailers in such a fundamentally conservative culture like Japan frequently champion the world’s most creative, innovative, and iconoclastic artists? Tsutsumi Seiji, who passed away late this year, embodied the answer to this question. Tsutsumi did not just play a key role in the expansion of Japanese consumer society, but made sure that it developed in interesting directions.

As an inheritance consolation prize from his father, Tsutsumi took control of the family’s second-rate department store Seibu. Importing French designers and holding grand art exhibits, Tsutsumi turned Seibu into a cultural powerhouse and then spun its financial success into the broader Saison retailing group — namely, fashion building Parco, DIY-shop Loft, import record store Wave, avant-garde fashion boutique Seed, and the back-to-basics Mujirushi Ryohin (MUJI). Tsutsumi was an enlightened despot among capitalists; a theoretical thinker and respected poet/writer, he once explained to shareholders his business strategy “as a Baudrillardean exercise in embrace of simulacra and parody.” He made Saison a patron for the world’s great talent: The PARCO theater, for example, opened with a performance from avant-garde dramatist Terayama Shūji.

Tsutsumi personally set the highest levels of taste for Japan’s fast-moving, sophisticated consumer society. Sadly, the Japanese economy over the last decade has not been able to sustain the advances Tsutsumi made, as stores and brands head towards lowest common denominators to sustain sales. The lingering brilliance in retailing, however, can be directly traced back to Tsutsumi.

(To learn more about Tsutsumi, read either Architects of Affluence or the more gossip-y The Brothers: The Hidden World of Japan’s Richest Family.)

RIP Yamazaki Masayuki (1945-2013) / W. David MARX
In the early 1970s, Harajuku was a quiet neighborhood like any other residential area of Tokyo, with a small creative class clustered around a café called Leon. In 1972, bar owner and Elvis aficionado Yamazaki Masayuki of famed grimy Shinjuku bar Kaijin 20 Mensō opened a new watering hole called King Kong down the street from Leon. Its success led to more bars, and in 1975, Yamazaki opened a new shop off Meiji-doori called Cream Soda to sell vintage 1950s clothing he picked up in London. The store struck gold, sparking not just a boom for retro Greaser fashion in the American Graffiti mold but also launched the distinctly Japanese business of scooping up second-hand American garments and selling them at huge markups back in Tokyo. Yamazaki made millions from selling American delinquent style to teens, culminating in the multi-level Pink Dragon store on Cat Street that still stands today. The rockabilly boom faded in the mid-1980s, but as Yamazaki’s great legacy, Harajuku still stands today as Tokyo’s center of youth culture.

RIP Hayashida Teruyoshi (1930-2013) / W. David MARX
The 1965 photo book Take Ivy clearly demonstrates the degree to which Japan has acted as the unofficial archivist of Western popular culture. Americans in the 1960s never thought to photograph, document, and annotate the campus styles of university students any more than they thought to produce books about other everyday things such as traffic lights, Howard Johnsons, or silverware. As part of a team from clothing brand VAN Jacket and magazine Men’s Club, photographer Hayashida Teruyoshi visited six Ivy League campuses in May 1965, and his images became the Take Ivy book. Between web scans and a U.S. reprint in 2010, his snaps from the voyage have been traded around the American cognoscenti as the definitive guide to classic American style. Hayashida was only vaguely aware of his recent fame overseas, but after his death, he should forever represent the beginning of Japan’s importance in reverently chronicling global culture.

RIP men’s egg (1999-2013) / Patrick MACIAS
men’s egg magazine (never capitalized) fought the good fight for bad taste, beginning in 1999 and finishing on a very sad day in November 2013. The gas, it seemed, had finally gone out of a screaming, howling fourteen-year streak that straddled the pre-millennial generation of dark-tanned sidewalk surfer dudes to the post-apocalyptic gutter playboys of the Center Guy tribe.

A magazine designed as spin-off from egg magazine proper — designed for girls and still in print, it should now be noted — men’s egg was rude, funny, and possessed of a clinical myopia that assumed that the Shibuya ward was the only place in the world that really existed and actually mattered. Ostensibly a fashion and lifestyle periodical, the pages were thick with fear of the opposite sex, and plenty of anxiety about sex itself. With that came the constant reassurance that the worst obstacles could always be overcome with the right pickup lines and the correct consumer choices (depending on who the advertisers were that month).

The exact cause of men’s egg death is unknown, but the usual suspects — low circulation, the decline of the print magazine, and a sluggish specialized men’s fashion market — probably didn’t help. Maybe it was time for everyone associated with the scene to just grow up and graduate already (Hot gossip: I know of one guy who spent 2013 experiencing partial hair loss over the stress associated with modeling for men’s egg, running his own brand, working as a host, and who knows what else).

When I got the news that the magazine was going away, two quotes from two friends came immediately to mind. They may seem really simple, or even unrelated, but that’s the way real hard truth sometimes shows up at the end of the year. “Work aimed at young people in Japan is quite difficult,” says one. “I feel sorry for today’s kids. They don’t have money to spend on stupid clothes anymore,” says another. But as long as there is a Tokyo and a Shibuya with trash-strewn streets acting as incubators of sorts, I’d like to think that there will always be eggs.

The Year in Murakami Haruki / Daniel MORALES
2013 was the year that Murakami Haruki became a super-duper star equally in all parts of the world. Not only was his April novel Colorless Tazaki Tsukuru and His Years of Pilgrimage Japan’s best-selling book, even the publication of a single short story in Japanese drew the attention of the international press.

“Drive My Car: Men Without Women,” published in the December Bungei Shunju, concerns a stage actor Kafuku who has to hire a driver after a DUI. The driver turns out to a be a younger woman named Watari Misaki in whom he feels comfortable confiding his solitary life as a widower. Between this and the English translation of the very strange “Samsa in Love,” published in The New Yorker in October, Murakami has had a strong year, returning to his roots and focusing less on writing long, “comprehensive” novels.

Amazon Bestsellers / Matt TREYVAUD
Fully half of Amazon’s top 10 bestselling books this year were by either Hyakuta Naoki or Ikeito Jun. In fact, apart from Murakami Haruki (in at #2 for Colorless Tazaki Tsukuru etc.), they are the only two authors of fiction in the entire top twenty. We also got two Kankore books, some game guides, and various books promising improved communication: better handwriting, better speaking, better interactions with your doctor. Oddly, the best-selling book in the “foreign books” (洋書) category is… the Rider-Waite tarot deck?

Anime Movies / Matthew PENNEY
2013 saw the release of two Ghibli films — Kaze Tachinu (The Wind Rises) and Kaguya Hime no Monogatari (The Tale of Princess Kaguya) — perhaps the final feature-length movies in the respective careers of anime titans Miyazaki Hayao and Takahata Isao. Both films have moments of brilliance, but both also have problems that hold them back from the top tier of the Ghibli canon. In Kaze, Miyazaki may have been true to his vision of Zero fighter designer Horikoshi’s struggles, but the love story felt forced and makes female lead Nahoko into a sort of prop in the engineer’s tale. Miyazaki is renowned for sketching young heroines full of vitality and potential but has never shown how one gets from that state to actual adulthood. Nahoko in particular lacks agency and ends up as simple fodder for the tragic climax. Takahata’s Kaguya carries on his experimentation with animation technique, but at well over two hours it loses some of the concise archetypal force of the folktales on which it is based.

While Kaze and Kaguya may be strong films by great directors, it is Shinkai Makoto’s Koto no Ha no Niwa (Garden of Words) that may stand as the most confident anime film of 2013. Koto is a short film at 46 minutes and does not move much beyond the themes and experiments with style and tone of Shinkai’s earlier films like Byosoku Go Senchimetoru (Five Centimeters Per Second), but it is a fine return to form after the visually brilliant but narratively cluttered attempt to do a Miyazaki-style adventure film in Hoshi wo Ou Kodomo (Children Who Chase Lost Voices).

Anime TV / Matthew PENNEY
2013 is the best year for anime TV of the last five thanks to excellent examples of many anime genres. Action series Shingeki no Kyojin (Attack on Titan) has established a strong presence in Japanese popular culture despite (because of?) an absence of the saccharine and sexploitative elements that keep most recent anime in the otaku ghetto. The reworking of zombie / monster, 99% dystopia vs. 1% utopia, and high-flying hero tropes in Shingeki show that in a crowded international action-thriller market, Japanese manga and anime can still show us something fresh. For “slice of life” Uchoten Kazoku (The Eccentric Family) stands out for the warmth of its storytelling and its incredibly detailed depiction of Kyoto — perhaps the best representation of a real environment in anime history. The robot anime Suisei no Gargantia (Gargantia on the Verdurous Planet) echoes past greats like Mirai Shonen Konan (Future Boy Conan) and Gunbuster but also appears as a breath of fresh air in a genre that still creaks under the weight of the legacy of introspective and not infrequently grim Evangelion. At 13 episodes, it is perfectly paced and effectively weds elements of space opera, futurist thinking about artificial intelligence, and the classic anime eco-fable. The comedy series Watashi ga Motenai no ha do Kangaetemo Omaera ga Warui (No Matter How I Look at It, It’s You Guys’ Fault I’m Not Popular!) is another standout. The hilarious exterior provided by voice actress Kitta Izumi’s brilliant performance is frequently peeled back to reveal a poignant look at adolescent fear of others and the self-defeating fantasies which are a dark side of otaku experience.

My pick for the best anime TV series of 2013 is drama Aku no Hana (The Flowers of Evil). An experiment in rotoscoping by Nagahama Hiroshi, known for his work on Mushishi which stands as one of the great achievements of small screen anime. Aku no Hana improves on the manga with its constricting, decayed representation of a small Japanese town, enhanced sense of realism, and fantastic score. Finally, the deliberately stupidly insane Kill la Kill defies genre pigeonholing (and good taste) but is relentlessly entertaining and yet another memorable series from what was an excellent year in TV anime.

Attack on Titan / Matt TREYVAUD
After four years building steam, Isayama Hajime’s Attack on Titan made the leap from manga to anime this year, immediately becoming a worldwide hit and spawning endless arguments about whether the protagonist’s surname is spelled “Jaeger” or “Yeagar” (not to mention baffled posts on Chiebukuro asking whether “Attack on Titan” is really an appropriate translation of 進撃の巨人). Titan‘s refreshingly non-sexist attitude drew particular praise, and its mysterious setting has inspired endless allegorical interpretations: The titans are China! No, the walled, doomed city is Japan! Me, I prefer to see the titans of the early chapters as stand-ins for colonialism, War of the Worlds style.

Typography on the Web / Ian LYNAM
In June, telecommunications giant SoftBank announced the purchase of Fukuoka-based FontWorks, one of Japan’s leading type foundries. The acquisition neatly mirrored events in American telecommunications over the past few years, notably Adobe’s buy up of the Typekit webfont service in 2011. Softbank and FontWorks were strategic business partners since 2011, having worked together to develop FontPlus, SoftBank’s proprietary webfont service. (The official explanation in the merger document is that “SBT believes that we are able to establish system which enables us to utilize mutual corporate resources rapidly and effectively, and it will make further progress on our service deployment combining ‘creativity’ including the Web-font service and ‘technology.'”) The acquisition reifies Softbank’s aggressive interest in web technologies and an expansion from mere mobile communications to more developed aspects of mobile computing. The ¥1,760 million purchase belies SoftBank’s outlook for the future of web-based typography in Japan.

Kiss me Kappa / Matt ALT
After the short-lived fad for pouty, come-hither “duck mouth” expressions peaked in 2010, domestic and foreign media scrambled to identify other facial trends without much success (an even shorter-lived fad for “sparrow face,” notwithstanding.) We finally have a new contender: “kappa mouth,” which takes its name from the flatulent, frog-skinned, bird-beaked yokai with a penchant for sticking slimy fingers into swimmers’ colons. It involves rolling in the lips and pushing down to create a shallow V. Pundits are suspiciously silent as to whether the naming refers to the yokai’s beak, or rather the expression one assumes after having a slimy finger stuck into their backside.


December 28, 2013

Team Néojaponisme are a-okay. Thanks for asking.

What We Did on Summer (and Spring and Winter) Vacation

Néojaponisme puts the “occasionally-published” into “occasionally-published web journal.”

As you may have noticed, Néojaponisme has not been overflowing with content in 2013. I, David W. Marxy, III, take the full brunt of responsibility, but I have an excuse. I am writing a overly-detailed book on the history of American menswear in Japan.

My original idea to look at the development of Ivy League fashion in Japan — a before, after, and behind-the-scenes of photo book Take Ivy — but my prospective publisher made the extremely sensible call of expanding the narrative into the world’s first English-language cultural history of Japan’s import, absorption, and export of traditional American clothing — i.e., VAN Jacket, the Miyuki-zoku, Okayama denim, Heavy Duty, Popeye, Hamatora, Uraharajuku, and the excitement around Japanese Americana back in America. The story starts in 1911 and will end in present times. This may sound boring for non-fashion enthusiasts but about 90% of the book is about the people and stories around the clothing rather than the intricacies of fashion design, like hook vents, Union Specials, and open-end spinning (although these all make an appearance).

The reason for my tackling this specific subject matter is that the people who first brought American fashion in the early 1960s are hitting about 80 years old. Their memories and health are fading — or at risk of doing so soon. (We sadly lost Take Ivy photographer Hayashida Teruyoshi just last month.) If there is a time to write this book, it’s now.

So far I’ve written 50,000 words and counting — probably the most I’ve ever written about anything in my entire life, and already exceeding the total output of my most prolific year of blogging. Books are much harder projects for a whole variety of reasons, but it’s been rewarding and stimulating to sit down and really delve into a single topic — especially one that flows through a very small set of individuals and organizations who are all linked. It’s also been fun to interview lots of people who only remember dates by the Showa year. If you’re interested in the history of Japanese fashion, I post side stories, trivia, and things cut from the book over at ametorajapan.tumblr.com.

The writing requires a lot of organization and discipline, so I have had less time for other pieces (except my satirical, non-hoax “Open Letter to Kanye West from the Association of French Bakers” on Medium.com, which Politico notes, too easily fooled mainstream media outlets such as Time and Fox News).

I, Ian Lynam, have been equally to blame for the lack of content here. It’s been a very busy past number of months for many of the same reasons that David mentioned above. I have been busy working on a book of collected essays, as well as in the initial stages of another book on the emergence of Japanese Modern graphic design.

These efforts have been compounded by a number of editorial and curatorial projects. I wrote, edited, and designed a new 96-page feature on the legacy of the California Institute of the Arts in issue #360 of Idea Magazine recently, the result of a weeklong workshop that Idea Editor-In-Chief Kiyonori Muroga and I held earlier this year at the Valencia, California school (and my alma mater). That workshop sucked up a good chunk of time, as did preparing our lecture — the first on the birth of the Japanese graphic design press ever delivered in English.

Additionally, I just put together Letterfirm, an exhibition of expressive typography in conjunction with North America’s premier typography conference TypeCon. The Portland, Oregon show featured the work of 24 designers from all over the world. Published along with the exhibition was The Letterfirm Reader, a 96-page booklet of recent essays on graphic design, aesthetics, history, and criticism.

Okay so that’s what we weren’t writing on the site. We do have some plans for Néojaponisme pieces in the coming weeks and months. Maybe get Feedly or one of those new Google Reader clones to follow us. Otherwise we will alert you to new things on our Twitter account as well as Google+. We’re always open to pitches but know in advance that we’re always really, really picky.


September 9, 2013

Team Néojaponisme are a-okay. Thanks for asking.